On April 28-30, 2022, YCB joined MPI Toronto, Ottawa and Montreal chapters at the Pan Pacific Toronto for a 3 day, outside-the-box conference with MPI members and other destinations.

As a ‘Connector Partner’, YCB had the opportunity to brand the washroom facilities at the conference space – one location that guaranteed all attendees would visit.

‘Uncanny Facts’ about the Yukon was featured about Air North’s latest Ontario routes, the new NVD build Hyatt Place for 2024, Wayfarer Oyster House’s top 10 nomination from Enroute Magazine for restaurants across Canada, as well as some historical facts that have put Yukon on the map. Many attendees enjoyed the new facts and ‘appreciated the entertainment’ while using the facilities.

Thank you to YCB member and partner, Aasman Branding for their hard work in preparing these adverts and working with the MPI design team on site in Toronto.