WHITEHORSE, YUKON – The Yukon Convention Bureau (YCB) held its 19th Annual Bravo Awards, sponsored by the Kwanlin Dün Cultural Centre, on Thursday, March 5th at the Kwanlin Dün Cultural Centre.
“Yukon is experiencing continued increase in the number of meetings and conferences being hosted in the territory, that’s very encouraging,” said Alida Munro, Managing Director at the Bureau. “2025 was yet another banner year, with economic impact exceeding $11 million. From April to December 2025, Yukon hosted over 44 meetings and conferences, welcoming more than 2,400 visiting delegates from outside the territory. For the 2025/26 fiscal year-end, we anticipate the Yukon MICE sector will exceed $12 million in estimated economic impact.”
The Yukon Convention Bureau markets Destination Yukon for conferences and events, representing its 123+ members.
“Recently, TIA Yukon led a partnership with YCB and Sport Yukon to acquire a new, specialized, Yukon-specific economic impact calculator developed by Oxford Economics. This partnership enables our MICE and sport tourism sectors to establish a consistent baseline with more credible, data-backed evidence for our stakeholders, funders, and partners.”
“With this collaboration between TIA Yukon, Sport Yukon, and YCB, our three organizations are exploring new ways to align our efforts. This is YCB’s 19th Bravo Awards, and we are already planning a new approach for our 20th. In Spring 2027, you will see a new, TIAY-led Tourism Awards event that brings together a Sport Tourism award and the Bravo Award into one celebration. Together, our organizations are finding new ways to partner and save time and resources.”
YCB’s Bravo Award recognizes successful business events in Yukon and the Yukoners who help bring meetings and conventions to the territory. This year’s Bravo Award was presented to Lumel Glass Studio for the Glass Art Association of Canada’s Annual Conference local planning committee, in recognition of their significant efforts for the June 5–8, 2025 conference held in Whitehorse.
This marked the first time the event has been held in Yukon and welcomed over 88 delegates, 78 of whom travelled from outside the territory. Many delegates arrived early or extended their stay to explore Yukon communities. This single event generated over $296,000 in economic impact for the territory.
YCB’s Golden Bravo Award recognizes a YCB member who has gone above and beyond in service excellence within the meetings and conventions sector. This year’s recipient, the Kwanlin Dün Cultural Centre, was nominated by the Glass Art Association of Canada conference planners for their outstanding service and contributions to the success of the 2025 event.
Congratulations and thank you to each of this year’s winners!
A special thank you to all YCB members who donated door prizes:
Air North – Yukon’s Airline
Northern Vision Development – Yukon Hotels
Winterlong Brewing
Paradise Alley
Hyatt Place Whitehorse & Carved Restaurant
Lumel Glass
Gold Pan Saloon
Gúnta Business Consulting
Firebean Coffee
Yukon Brewing
Belly of Bison
SKKY Hotel
Meadow Lakes Golf Course
Yukonstruct
Kwanlin Dün Cultural Centre